Elaine Binney, Commercial Manager at Wildcard Payments
A nationwide provider of online and physical card payment services for businesses
I’ve been self-employed for a number of years now, but my first business was as a violinist for hire! I took up the instrument aged nine, when I was told that my hands were too small to learn the guitar, and quickly fell in love with it.
I spent most of my career as a professional violinist playing in a jazz band, which was a fantastic experience, but I also really enjoyed performing solo and in various other guises. Above everything else, the one thing I love about playing is seeing people’s faces light up because you’ve connected with them on an emotional level.
Although it was great fun, being a professional musician can be difficult when it comes to making money, so I worked in the recruitment sector for a while as an additional way of supporting myself. Learning all sorts of transferable skills, it came to my attention that many customers wanted help relating to sourcing affordable card payments and reducing increasing transaction rates. Growing evermore determined to help as many people as possible, I created a business model that sought to immediately eradicate those issues. I launched Wildcard Payments 18 months ago – going on to establish a strong customer base built upon trust and transparency.
Twelve years ago, I was officially diagnosed with anxiety and OCD, so there are times when my spiralling thought patterns can make running a company more complicated; however, I don’t let it stop me in my tracks – choosing instead to focus on helping businesses and solving their problems. Mental illness in all its forms can, of course, be very crippling but I want people to see that it’s perfectly possible to live with related conditions and still run a business or perform to an audience.
At a young age, my mum and dad instilled in me a firm belief that, as I long as I work hard, I can do anything I want. They’ve always supported me throughout my life’s journey – never questioning the routes I’ve chosen to take – and, without them, I wouldn’t be able to help people. Telling my story is my way of paying tribute to an incredibly caring and encouraging pair of parents.